RankVisibly
Growth Proposal

Hausscape · Italian Kitchens & Baths · Architect-Led Design-Build · Miami Design District

24 Years of Craft.
Time to Be Found
First.

A Design District pioneer, recommended first in Google and AI, and trusted on sight through the brand of Luis Bebchik.

The Short Version

From Referrals Only to Found First.

The Problem

Fisher Island didn't go to a better kitchen. It went to a bigger name. Today's luxury buyer chooses the brand they already trust, and the names Google and AI put in front of them.

The Strategy

One integrated marketing communication strategy. Build the brand of Luis Bebchik, the architect-scholar of Italian interiors and luxury design-build, while making Hausscape the name Google and AI recommend in Miami. Each channel reinforces the other.

The Outcome

2 to 3 right-fit design-build jobs a year at $1M and up, won on trust instead of price, from beyond your referral circle.

The Risk Control

One integrated strategy at $5,000 a month, with a clear checkpoint at month 8. After month 8, end anytime with 30 days notice, no conditions, and keep everything built.

01
The Problem

The Best Product in the Room.
Losing to the Bigger Name.

You have 41 years as an architect, 24 years of Hausscape, and product no local shop can match. And still, the Fisher Island client who loved your work handed a $250K job to an architect whose name closed the deal before the first meeting. That job was not lost on quality. It was lost on brand. Meanwhile the tariff story pushes buyers to overbooked local shops that miss deadlines, and every free presentation you give is a cost only you carry.

Prestige converts. Product alone does not

The Fisher Island architect won on trust that arrived before he did. Right now that trust works against you.

The tariff myth sends buyers local

Custom shops are slammed, late, and expensive. They still win, because nobody is correcting the story. You can.

The website is a brochure

Three years old and filled with pretty pictures. It shows the work. It does not help the right client find you, trust you, and book a consultation.

02
Part One · Personal Brand and Authority

The Scholar-Architect of Luxury Italian Interiors.

Your words: you have to appear as a scholar, someone who knows, never a salesman. That is exactly what we build, in public. The same expertise then strengthens the website, your Google presence, and your AI visibility, so every channel tells the same story. You bring 41 years of architectural judgment. We do everything else. And you never perform for a stadium. You talk the way you taught in Argentina: to a small room, about ideas.

Audit and reaction videos

You review real kitchens, bathrooms, materials, and full design-build projects on camera, explaining what will last, what will fail, and why. Nobody in your market is doing this. You said it yourself: nobody.

Myths, corrected on camera

The particle board myth. The tariff panic. The truth about solid wood done right in Italy. Every myth you correct kills an objection before a client ever sits down with you.

We hand-hold the entire process

We write the loose scripts, plan every shoot, and handle all the editing and visuals. You show up, speak for a few minutes, and go back to your work.

A real cadence, finally

One or two reels a week does not move the needle. We run a planned weekly rhythm across Instagram and beyond, and every piece builds the same story: Luis knows.

03
Part Two · AI and Search Visibility

Recommended by AI.
Found First on Google.

Before a Miami buyer ever calls a showroom or an architect, they ask ChatGPT, Gemini, or Perplexity who to trust, and AI hands them a short, already-vetted list. Those are the calls that get made. This part of the strategy turns Luis's expertise into useful website content and credible proof across the web, earning Hausscape a place on that list and in the Google searches that matter. The rebuilt website then gives each qualified visitor a clear reason, and a clear path, to request a consultation.

Website rebuilt to convert

From a three-year-old brochure to a conversion-focused asset. Every page gives a qualified prospect a clearer reason and path to request a consultation, with every call and form tracked.

Own the searches that matter

Luxury Italian kitchens Miami. Valcucine dealer. Luxury bathroom remodeling. Custom home architect Miami. Pages built around the searches serious buyers use when planning million-dollar work.

On the list AI recommends

Structured content and real authority signals that give ChatGPT, Claude, Gemini, Perplexity, and Google's own AI every reason to recommend Hausscape by name.

04
The Outcome

2 to 3 Right Jobs a Year.
Won on Trust.

You were clear: you do not want a massive company. You want two or three serious design-build jobs a year, at a million dollars and up, from clients who arrive already convinced. That goal is yours. Our job is to make you easier to discover, easier to verify, and more trusted before the first meeting, and to measure honestly whether that is happening: qualified inquiries, consultations, proposals, pipeline. Not followers. Not impressions.

Beyond word of mouth

New buyers who find you on their own, not only referrals and repeat clients.

No more price wars

Clients who arrive trusting Luis do not shop you against a carpenter.

A pipeline you can see

Every call and form tracked, so growth is measured, not guessed.

Your time protected

A few long, serious jobs. Not volume. Exactly as you want it.

The Proof

We Don't Just Promise This.
We've Done It.

Two real RankVisibly engagements. Different industries, the same playbook your buyers search with every day.

1,319
inbound calls generated for one client
Business services firm · 3 offices

Outranked Randstad, Robert Half, and Adecco inside ChatGPT, Perplexity, and Gemini. On Google page one in 60 days.

$214K
pipeline in 120 days, 5x the baseline
Commercial services firm · 120 days

$186K booked across 23 jobs, cited by ChatGPT, Perplexity, Gemini, and Google AI Mode.

Both cases are anonymized for client confidentiality, with named references available on request. Brand building is front-loaded work: the early months build the foundation, then it compounds. In two years of operating, we have not lost a client.

The Roadmap

One Strategy From Day One.
Measured at Month 8.

We call it integrated marketing communication: each channel of marketing reinforces the other. Luis's videos strengthen the website, the website strengthens visibility in Google and AI, and every place a buyer finds Hausscape tells the same story. The full strategy starts on day one, with a clear review and exit point at month 8.

01
Phase 1 · Months 1 to 8

Build the full foundation

The brand cadence live, the website rebuilt, visibility climbing, and tracking on from day one.

08
Month 8 · Your decision

A real exit, in writing

Look at the scorecard together. Continue the strategy, adjust the work, or end it with 30 days notice. No conditions, and everything built stays yours.

02
Phase 2 · Month 8 onward

Refine what works

Use the scorecard to guide the next phase: more of the series that bring qualified attention, more of the pages that bring buyers in.

The First 90 Days

Visible Motion From Week One.

You paid an agency for three months once and watched nothing happen. So here is exactly what the first 90 days look like, in plain terms you can hold us to.

Days 1 to 10

Audit and baseline

Authority audit, positioning interview, website and search baseline, and a map of your inquiry-to-close path. Progress gets measured against day one, not against a feeling.

Days 11 to 30

First recording, site work begins

One guided showroom recording. No memorized scripts, no crowd. The first approved pieces publish, the website rebuild starts, and tracking switches on.

Days 31 to 60

Myth series, first pages live

A second authority series built around the objections you hear in real sales conversations, and the first rebuilt pages live, mapped to Miami luxury searches.

Days 61 to 90

First scorecard review

Qualified inquiries, consultations, proposals, pipeline influenced. We adjust the next quarter based on what the numbers say, together.

The scorecard. We track what pays: qualified inquiries that fit your geography and budget, showroom consultations, proposals issued, and pipeline influenced. Leading signals: your share of the Miami searches that matter, branded search, and website inquiry rate. Followers, impressions, and raw traffic are not success on their own, and we will never report them as if they were.
Better visibility is not enough by itself. You told us the leads exist but do not always convert. That is why days 1 to 10 include mapping the path from inquiry to consultation to proposal to win. We find the leaks and flag them. Your team stays responsible for closing, and our job is to make sure better-prepared buyers reach them.
The Investment

One Strategy. Priced Clearly.

The offer is the integrated marketing communication strategy at $5,000 per month. We call it that because each channel of marketing reinforces the other: the videos strengthen the website, the website strengthens visibility in Google and AI, and that visibility brings buyers who already know and trust Luis. The two parts are priced individually below for transparency, and they remain available on their own only if the full strategy is not workable today. They are two parts of one strategy, not competing options.

Part One: Personal Brand
By itself, only as a phased start.
$3,500
per month
  • Positioning and content strategy
  • Loose scripts written for you
  • Filming plan, fully hand-held
  • All editing and post-production
  • Audit, reaction, and myth-busting series
  • Instagram ramp: reels, stories, posts
  • Nothing publishes without your approval
  • Monthly scorecard reporting
Part Two: AI Visibility
By itself, only as a phased start.
$2,500
per month
  • Website modernization, built to convert
  • Strategy and intent research
  • Pages mapped to Miami luxury searches
  • AI visibility: ChatGPT, Claude, Gemini, Perplexity
  • Off-site authority building
  • Call, form, and analytics tracking
  • Monthly reporting
The Integrated Strategy
The complete offer, from day one.
$5,000
per month · both parts included
  • Everything in Part One and Part Two, working together
  • One integrated marketing communication strategy, each channel reinforcing the other
  • Your videos feed the website, the website feeds AI, AI sends buyers who already trust you
  • Bi-weekly strategy cadence
  • Priority scheduling and support
The math that matters. The complete strategy is $5,000 per month, and your minimum job is $1M and up, so the economic case rests on one right-fit win. We will judge progress on the scorecard, qualified opportunities and pipeline influenced, before we ever claim a return.
The commitment, in plain terms. A 12-month agreement. After month 8 you may end the engagement with 30 days written notice: no performance test, no cancellation fee, no lock-in. Hausscape keeps all approved content, footage, accounts, data, and website work paid for through the final month. Maximum investment before the first decision point: $40,000 for the complete strategy.
The Bigger Picture

Build a Brand You Could Sell.
Even If You Never Do.

Today, Hausscape sells when Luis sells. The product is world class, but the demand runs through you: your presentations, your relationships, your energy. When the brand of Luis Bebchik works in public, trust starts arriving before you enter the room. And a company whose clients come from a visible, repeatable marketing strategy, not the founder's hustle, is easier to step back from, easier to hand to a team, and worth more to any future buyer.

Today: the product and your hustle do the selling
Hardest sell
With a public brand: trust arrives before the meeting
Easier wins
The face of the business, with a system behind it
An asset

Sell one day. Hand it to your team. Or simply keep doing the two or three jobs a year you love, on your terms. Either way, you hold the cards.

Moving Forward

Let's Move Forward.

We have had our conversation, and you have seen the plan. The next step is not a commitment. It is a conversation with the people who will weigh it with you.

Step 01

Partner walkthrough

Bring your partners. We walk through the 90-day plan, the scorecard, and the exit terms, and take the hard questions.

Step 02

Confirm the strategy

We confirm the $5,000 integrated strategy, the month 8 checkpoint, and who from your team will be involved.

Step 03

We build

The 90-day plan starts on day one, with tracking on from the first week.

Ready to get started?

Let's Get Started